Guides
SEO guides: turning SEO into customers and sales
The seopaslaugos.io guides explain how to measure SEO in enquiries, orders and profit, and how the different SEO payment models work. The facts in the guides rest on Google documentation and anonymised seopaslaugos.io client data.
- 01
Measuring SEO ROI: from enquiry to closed deal
Measure SEO ROI on gross profit, not rankings: cost per enquiry, cost per closed deal, break-even, and why GA4 shows fewer orders than your shop.
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Pay-for-performance SEO: paying per ranking, per lead or per closed deal
Pay-for-performance SEO: paying per ranking, per lead or per closed deal. Who carries the risk, who keeps the website, and what Google says about guarantees.
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